Corina Cimpoca is a professional with over 10 years of experience in marketing and market research. Corina holds an MBA from Cotrugli Business School, has a Public Relations Master’s Degree at UBB Cluj-Napoca and is a graduate of Political Sciences at UBB Cluj-Napoca. Throughout her career, she has worked with several organizations as a marketing manager and has initiated several entrepreneurial projects.
Beginning in 2013, Corina leads MKOR Consulting, Market Opportunity Research. MKOR offers market research services consisting of consumer studies (customer satisfaction, segmentation and target audience profile), competitive intelligence (competition analysis, mystery shopping B2B), and opportunity studies for new markets.
Starting with 2016, MKOR Consulting began to produce and publish its own market studies, the most popular being the Trends in Digital and Retail Marketing (2017 & 2018), the Romanian Leadership Profile (2017) and the Ambassador Brands of Romania (2017).