Hilary runs London-based not-for-profit SocietyInside. The name is a riff on the famous brand ‘IntelInside’ and its focus is the desire that innovation should have the values of people and planet at its heart – not scientific kudos or the need simply to make money.

She is the co-chair of the World Economic Forum Global Future Council on Values, Ethics & Innovation and co-driving a WEF supported project on Trust & Tech Governance (TIGTech) which explores the learning from past governance failures to inform how the governance of future tech, including AI, can perhaps better earn societal and political trust.